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Clever marketing with a growth mindset. Built for brands that sell online

We scale ecommerce brands profitably through paid social, paid search, and email & SMS marketing.

We don’t just run campaigns from the sidelines; we embed ourselves into your business. We balance creative instinct with analytical thinking to deliver breakthrough results. We think like your business does.

CONNECTION DRIVES Culture.
CULTURE DRIVES Growth.

We connect people to your brand, build community around it, and drive long-term loyalty that converts into sales.

Our systems lets us build, launch, and optimise paid media and retention strategies that scale.

Our Services

iconbyDesign

+10.49%

REVENUE YOY

+3.6%

PURCHASES YOY

+18.75%

PPC REVENUE YOY

+10.38%

PPC PURCHASES YOY

+6.65%

AOV
Iconbydesign, a high-end furniture retailer, combined creative strategy with targeted multi-channel advertising strategy to drive exceptional growth in AOV and overall revenue, solidifying its market position.
Glicks2

+46%

IN REVENUE YOY

13

ROAS

$928

AOV
Glicks, a family-owned business specialising in premium quality designer and replica furniture, leveraged strategic market segmentation, unconventional ad creative strategy and PPC campaigns to achieve impressive revenue growth through a competitive replica market.
Adorn2

+62%

IN META ADS REVENUE YOY

+250%

IN GOOGLE ADS REVENUE YOY

+99%

IN BLACK FRIDAY REVENUE YOY

+84%

IN BLACK FRIDAY SALES YOY

4

ROAS
Adorn Cosmetics, a luxurious, clean and ethical beauty brand, combined bold creative strategies with highly targeted campaigns to achieve record-breaking revenue and sales growth.
teds

+98%

REVENUE YOY

$359

AOV

+24%

PPC REVENUE

+22%

ONLINE REVENUE YOY

7

ROAS
Ted’s Cameras, a leading photography retailer, combined strategic segmentation with cross-platform advertising to deliver unprecedented growth in transactions and revenue.
urbansales

53

META ROAS

$359

IN GOOGLEADS REVENUE YOY

$519

AOV

$469

META AOV

14

ROAS
Urban Sales, a modern homeware and furniture brand, utilised tailored ad strategies to achieve record-breaking sales and revenue, setting a new benchmark for success.
Papaya2

+40%

REVENUE YOY

$372

AOV

+23%

PPC REVENUE

+9%

ONLINE REVENUE YOY

8

ROAS
Papaya, a premium furniture and homewares brand, used innovative ad creative and unique email campaigns to achieve significant revenue and AOV growth.
luxoliving

+29.17%

REVENUE YOY

+31.43%

PURCHASES YOY

+28.17%

PPC REVENUE YOY

+29.57%

PPC PURCHASES YOY

+2%

AOV
Luxo Living, a leading furniture and home decor retailer, blended creative storytelling and data-driven advertising to deliver steady growth in AOV and overall revenue.

A 90% CLIENT RETENTION RATE IS NOT Luck

We are collaborative. It should be the norm, not the novelty.

We focus on building relationships that last. Through clear communication, consistent delivery, and a dedication to your success, we create partnerships that go beyond just marketing.

We build Relationships

As a new business, Connected Culture was instrumental in executing a successful launch. Elzanne and her team are extremely dedicated, and the knowledge and expertise they brought to our business was invaluable. I'd definitely recommend Connected Culture for anyone wanting an invested agency partnership - they definitely walk the walk, not just talk the talk!
Arabella Clare | The Honest Label
We are very pleased with the work of the Connected Culture team. They take the time to truly understand our goals and offer personalized solutions that have been able to drive results. Elzanne and Daniella are always happy to offer advice while we are learning these new avenues of digital marketing.
Juliette Lore | Papaya
Elzanne and her team of amazing superstars at Connected Culture have, in a very short space of time, developed and executed the entire digital marketing strategy for our newly launched business. To add to their credit, this was all done amongst a tight budget and with limited resources (and during the COVID-19 crisis!).
Shaun Katz | Beauty By Australia
Amazing company to work with. Connected Culture was recommended by a business associate. Elzanne has an in-depth understanding of marketing and branding and how to deliver outcomes driven by strategy through to detailed execution. She is a member of our advisory team and an invaluable contributor. Our team works with Connected Culture on a truly collaborative basis. Our team works with Connected Culture on a truly collaborative basis.
David Light | Icon By Design
Connected Culture has been great to work with. They have helped our business considerably, shifting from predominately a retail business into e-commerce. Their approach to digital marketing has been impressive and their strategy, analytics and use of data have been incredible. It's an added bonus that all of their team are legends to work with too!
Eric Saad | Feedwell
Connected Culture are amazing. These people go above and beyond to help your business grow. My business is an ecommerce Furniture business that is only 12 months old. When I first met Elzanne from Connected Culture I told her that I am after transparency and honesty as I was previously burnt by another Digital Agency who took my money and did no work. Elzanne and her team picked up the pieces and put all the right things in place and were very honest and transparent and explained everything to me about the next steps to help achieve our goals and help my business grow. These people really care about your business and I highly recommend Connected Culture.
Elite Custom Furniture | Rita Cassar
LET’S TALK
WHAT SERVICES DOES CONNECTED CULTURE OFFER?

Connected Culture provides a comprehensive range of digital marketing services, including:

Digital Strategy: Brand positioning, content strategy, roadmaps, and customer journeys.
Growth Marketing: Google Ads, TikTok Ads, Meta Ads, and programmatic advertising.
Email & SMS Marketing: Customer retention strategies, database nurturing, and campaign management.
Creative & Copy: Copywriting, ad creative, photo and video production, and graphic design.

HOW DOES CONNECTED CULTURE APPROACH CREATIVE CONTENT?

We believe that great creative and content drive great results. Our team specialises in producing high-quality ad creatives, engaging copywriting, and captivating photo and video content tailored to your brand’s identity. Whether it’s for social media campaigns, email marketing, or website design, we ensure your content not only looks incredible but also delivers measurable results. From brainstorming to execution, we craft stories and visuals that connect with your audience and inspire action.

WILL I WORK WITH EXPERIENCED PROFESSIONALS AT CONNECTED CULTURE?

Absolutely! At Connected Culture, we pride ourselves on ensuring that every project is handled by senior staff who are masters in their fields. Our team consists of highly skilled experts with years of experience in digital marketing, creative production, and strategy development. We don’t outsource or delegate critical work to juniors — you’ll have direct access to seasoned professionals who are passionate about delivering top-tier results for your business.

HOW DOES CONNECTED CULTURE HELP MY BUSINESS GROW?

We specialise in creating tailored strategies that enhance marketing efficiency and profitability for lifestyle brands. By combining data-driven insights, innovative solutions, and expert execution, we help improve your margins and redefine success in eCommerce and retail. Our focus is always on delivering sustainable, measurable growth.

WHAT MAKES CONNECTED CULTURE DIFFERENT?

Connected Culture stands out because we’re not just another digital marketing agency-we’re your strategic growth partner. Unlike others, we focus on building long- term relationships and delivering sustainable results tailored to your business. We are super nosey and really get involved with your business. You’ll work directly with senior experts who are passionate about your success, ensuring personalised service and innovative solutions every step of the way. We don’t just follow trends; we create strategies that set you apart and help you redefine success.

CAN YOU PROVIDE EXAMPLES OF PAST CLIENT SUCCESSES?

Certainly! For example, we helped Icon by Design achieve a 200% increase in average order value and generated $7.6 million in revenue through a comprehensive digital marketing plan. We’re proud of our track record in helping businesses achieve outstanding results.

HOW DO I GET STARTED WITH CONNECTED CULTURE?

Getting started is simple. Reach out to us through our website’s contact form to schedule a consultation. We’ll discuss your business needs, explore your goals, and outline how our services can be tailored to deliver the results you’re looking for.

Medical Marketing That Builds Trust and Drives Growth

In a highly regulated industry, you can’t afford to guess.
Our medical marketing arm bridges the gap between creative strategy and legal compliance, helping clinics, specialists and health brands grow with confidence.

We know the regulations. We speak the language. We deliver strategic, compliant campaigns that build trust, attract the right patients, and stay aligned with AHPRA and TGA rules.

Our Competencies

Explore Medical Marketing
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