SEM MARKETING
Kitchen Warehouse
Kitchen Warehouse is a beloved Australian B2C cookware and kitchenware retailer with a large online presence and a network of 18 stores across Australia.
We began working together in the lead up to the peak period and straight away we identified the potential within the Cookware & Kitchenware categories to scale spend in order to maximise our client’s revenue both online and in-store. We adopted a full funnel strategy across Google Shopping, Search, YouTube, Microsoft ads, Meta ads & Pinterest ads in order to build audiences in the lead up to the sale period and then target these audiences with specific offers across Black Friday and Christmas.
As a result we achieved a year on year increase in sales of 21% and an increase in revenue of 16% in November – December 2022 compared to the record breaking results achieved in 2021.
+21%
Increase in Purchases
+16%
Increase in Revenue
+19%
Increase in Clicks
+43%
Increase in Store Visits
+208%
Increase in Video Click Throughs
+21%
Increase in Purchases
+16%
Increased in Revenue
+19%
Increase in Clicks
+43%
Increase in Store Visits
+208%
Increase in Video Click Throughs