Case Studies Category: Furniture & Homewares

Luxo Living

Luxo Living

Case study: +65% REVENUE GROWTH AND 15 ROAS: MULTI- CHANNEL STRATEGY THAT SCALES Introduction Luxo Living is a category leader in affordable, stylish home furniture and decor. We worked together to support consistent year-round growth through advanced performance strategies. Industry: Furniture & Home Decor Services: Meta Ads | Google Ads | Email + SMS | […]

Papaya

Papaya

Case study: Introduction Papaya is a premium furniture and homewares brand known for its curated, natural designs. With a focus on elevating everyday spaces, Papaya partnered with us to push revenue growth while lifting AOV across all digital channels. Industry: Furniture & Homewares Services: Meta Ads | Google Ads | Email + SMS Challenge One […]

Icon By Design

Icon By Design

Case study: BLACK FRIDAY / BFCM 2025: How IconByDesign Increased November Revenue While Cutting Spend How Connected Culture helped a premium, high-consideration furniture brand grow November revenue by 33% YoY while reducing paid media investment — then carried that momentum into BFCM with standout peak-period efficiency. Introduction IconByDesign is a direct-to-consumer premium furniture retailer, known […]

Glicks

Glicks

Case study: How Glicks Furniture Achieved 405% Revenue Growth with Connected Culture How Connected Culture Transformed Furniture Advertising with Meta Ads — Driving 405% Revenue Growth in a Traditionally Seasonal Market Introduction Glicks is a family-owned retailer delivering premium and replica furniture. In a highly competitive market, Glicks partnered with us to increase digital ad […]

Urban Sales

Urban Sales

Case study: A High-Profit Black Friday Month Powered by Best-in-Class ROAS Across Google, Meta & TikTok Background Urban Sales is a performance-driven ecommerce brand operating in a highly competitive retail category where profitability is won in the details—smart budgeting, channel diversification, and maintaining efficiency under seasonal pressure. Connected Culture partnered with Urban Sales to scale […]

L3Home

L3Home

Case study: +25% AOV GROWTH: TASTEFUL HOMEWARES MEETS TACTICAL DIGITAL STRATEGY Introduction L3 is a contemporary homewares brand catering to varied design tastes. Our collaboration focused on improving AOV and capturing broader market demand across new channels like TikTok. Industry: Furniture & Homewares Services: Meta Ads | Google Ads | Email + SMS | TikTok […]

Shack

Shack

Case study: Shack Furniture’s Black Friday Growth Story: +60.6% MoM Revenue Growth Driven by Higher-Value Purchases Background Shack Furniture is a retail furniture brand operating in one of the most competitive ecommerce categories—where purchase cycles are longer, customer consideration is higher, and profitability depends on balancing full-funnel reach with high-intent conversion capture. November is Shack’s […]

B2C Furniture

B2C Furniture

Case study: $382K IN 6 MONTHS FROM EMAIL ALONE: HOW WE SCALED B2C FURNITURE’S INBOX Introduction B2C Furniture is a contemporary furniture brand that specialises in sustainability and affordability. Our task was to overhaul its email and paid social strategy for scalable revenue growth. Industry: Furniture Services: Meta Ads | Google Ads | Email + […]