Non surgical symposiium
Curated a full content marketing strategy across the website, all social channels including email marketing.
The game plan
Sell event tickets at a low CPA. Created content including used video, it was the first time in 41 year history that they’ve used paid ads.
To introduce social media advertising from scratch and targeting correct audience segments.
We have hit a high ROAS of 33 in social media advertising and generated over $200,000 in sales through email marketing. We had to postpone the event to November and have since rolled out a whole communication plan.
No refunds have been requested.