Author name: zoe

Increase your eCommerce store sales with these 4 changes!

1: Price Comparison & Reviews: ⭐76% of consumers search for better prices online first and read reviews before they make a purchase (online and instore). Takeaways:Product reviews are more important now than ever so if you don’t have them featured, it’s time to start. Make sure you also have a post-purchase email flow set up […]

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What’s considered ‘good’ when it comes to E-Commerce ad performance?

Firstly, you might simply be asking this because you want to know how your results compare to other E-Commerce brands.  To answer this I’d give you some hard data.  If your brand is tracking at greater than 1.78 ROAS on Facebook then you are doing better than most E-Commerce brands, based on a set of

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3 Tips To Get Your eCommerce Ad Costs Down

⭐ GREAT CREATIVE:  If your ads stand out in the newsfeed, and are super relevant to your target audience, this leads to a great click-thru-rate (CTR). Meta then rewards you with cheaper CPMs (cost-per-impressions)! ⭐ BROADEN YOUR TARGETING:  Go for big 10% lookalikes stacked together or large, broad interest audiences. ⭐ BROADEN YOUR PLACEMENTS:  The

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LTV (Lifetime Value) – Why It Is The Most Important Marketing Metric

LTV or your CLTV (Customer Lifetime Value) is the most important metric for any eCommerce business. The reason for this is that it gives a good indication of a brand’s current and future health.  Internally we always say that the repeat customer rate (which is of course a big part of the customer lifetime value)

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BENEFITS OF COMBINED MARKETING

Combined marketing, also known as multi-channel or omnipresent marketing, can be described as blending a variety of communication channels into one unified strategy with the goal of gaining customers and increasing LTV.  What makes this approach so effective is that it allows brands and performance agencies alike to reach many different audiences simultaneously across multiple

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4 Reasons for product videos in e-commerce

⭐️  Grow Confidence with Product Videos When customers are more confident in the products they’re shopping for and the brand they’re shopping from, their willingness to spend increases significantly. You can increase the confidence in your merchandise by adding product videos. Videos make the product feel real to the shopper. This boosts confidence in the

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Why Us?

Digital marketing agency owner and strategist. I help scale e-commerce businesses to 7 figures and beyond with #facebook #adwords #tiktok #emailmarketing backed with powerful data and creative.My agency provides, ethical, predictable, advertising services, delivered by a team of experts. To do this we have developed a unique system that combines the art of storytelling with

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